Dentsu Names Three New Executives for Isobar Brand

Dentsu International has announced three new members of the executive leadership team of its Isobar Public Sector brand.

Isobar is a global practice focused on delivering digital transformation and information technology modernization to government customers. The practice has served clients from the Air Force, the Air National Guard and the Army, Dentsu said Tuesday.

Isobar added Yancey Hall as chief growth officer, John Sandoval as vice president of client services and Jon Clayton as VP of business development.

Hall brings more than 20 years of experience in helping organizations improve their service delivery, customer experience and mission performance.

As chief growth officer, Hall is now responsible for growing Isobar’s presence in the civilian, defense, and state and local sectors.

He will also support the company’s focus on experience design, application modernization, cloud services, emerging technology, data transformation and cybersecurity, according to Dentsu.

Isobar President Larry Gillespie, a member of the Potomac Officers Club, said Hall’s expertise in enabling digital transformation in the public sector makes him a welcome addition to the company.

“His focus on integrating secure agile engineering with experience design aligns exactly with Isobar’s strategic focus and can help our clients transform and improve mission and service delivery,” Gillespie added.

Clayton, a former IT executive at Akima, will report to Hall. Pine will report to Isobar Chief Operating Officer Keith Pine.

Clayton and Pine will both support client delivery and strategic growth, according to Dentsu.

Isobar is one of the flagship brands of Dentsu, a multinational media and digital marketing communications company headquartered in the United Kingdom. The other brands include Carat, dentsu X, iProspect, dentsumcgarrybowen and Merkle.